Bobby Hershfield | Creative and Brand Strategy Expert

Robert Hershfield, Chief Creative Officer, has worked for the top agencies in the world including Chiat/Day, Wieden + Kennedy, Mother and Ogilvy. He is one of the rare advertising professionals who has worked in both the account management and creative departments, first as a Management Supervisor and ultimately as a Chief Creative Officer. He has been listed as “Top 50 Creatives” by Advertising Week, received multiple top industry awards and is most proud of the product and brand performance his work has helped others achieve. 

High-profile brands with large media budgets: Nike, ESPN, IBM, Wells Fargo, Target, Tanqueray, and Coca-Cola. Platforms with ambitious visitor objectives: Jet.com, Match.com, HBO Go, A Place for Mom and the Head of the Charles Regatta. Social causes with limited dollars and multiple campaign components: President Obama’s reelection campaign, The First Lady’s Let’s Move Campaign, The Alzheimer’s Association, and Make-A-Wish International. And startups with small to nonexistent marketing departments and limited budgets: French Florist,Veo Health, eShare technology, Embold Health, Complete Sleep and Pittwater retail design.

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