Amy Hanan is a seasoned marketing executive with over two decades of experience in B2B go-to-market and global marketing execution across the legal, financial services, media and technology sectors. She brings a strategic, ecosystem-driven approach to marketing transformation that has consistently resulted in overperformance against marketing goals, pipeline creation, and corporate value. Most recently serving as the Chief Marketing Officer at LRN Corporation, a leading global ethics & compliance management software and training provider, she accelerated demand generation performance by 3x year-over-year, captured over $100M in new pipeline creation through thought leadership campaigns alone, and implemented a global marketing technology stack focused on scalability and efficiency.

Amy’s expertise lies in integrating core marketing disciplines (demand generation, digital, product, brand, events, communications) with technology and tools into a cohesive marketing ecosystem that drives growth. Her career includes significant roles at Baretz+Brunelle, Octus (formerly Reorg Research), ALM Media, and The Associated Press. Her contributions to the field have positioned her as a thought leader, with speaking engagements at major ethics & compliance and marketing industry events, where she shares insights on aligning marketing strategies with ethical practices and organizational growth. Amy holds a Bachelor of Arts degree in English Literature & Creative Writing from Northern Arizona University.